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Young, single Australians travel
more in search of love
21 October 2007
The number of young, single
Australians traveling in search of
love is on the rise, according to a
new survey.
Over 3,000 people were surveyed in the
Travel and Lifestyle Trends Report,
commissioned by travel and lifestyle
website lastminute.com.au
The new online travel report has
revealed that Australians are
traveling younger than ever before and
are more likely to travel in an effort
to find romance.
Of those surveyed, singles made up the
largest proportion (33%) of people
traveling to “escape life.”
A quarter of Australians said they
travel to satisfy their desire to meet
new people.
Though 61% of Australian travelers
ranked regular travel as an important
part of their life, only half said
they travel overseas every two years
or less.
Chris Meehan, chief operating officer
of lastminute.com.au, remarks, “Gone
are the days of having one big trip –
we’re now seeing a trend towards
shorter breaks, with holidaymakers
cutting down their foreign escapades
to one to two weeks in length.”
“While the increase in budget airlines
is one factor behind the rise in
shorter getaways,” Chris Meehan adds,
“the demise of the elongated holiday
is also due to the Aussie work
culture. Aussies are working longer
hours and it’s no surprise that the
holiday is begrudgingly put on the
back burner along with lunch breaks
and a good night’s sleep.”
New South Wales, the most populous
state in Australia, has the most
number of frequent flyers, with one in
five heading overseas at least once a
year.
South Australians have been ranked
first in the mater of traveling the
least, with the majority (42.5%)
leaving the country only once every
five years.
As for the Australians choosing their
favorite overseas destination, New
Zealand came in first, followed by the
United Kingdom, and the United States.
The Gold Coast was voted the favorite
Australian holiday destination.
Qantas, Australia’s national airline,
was voted the best all-round
international airline.
The survey by lastminute.com.au showed
that queues and rigorous bag checks
infuriated some travelers. However,
those surveyed supported the extra
security measures, such as tighter
carry-on rules, with 72% saying that
they think “it’s a good thing.”
According to the Travel and Lifestyle
Trends Report, over 65% of those
surveyed admitted that terrorism had
affected their willingness to travel.
A good number of Australians said that
they “won’t travel overseas anymore.”
However, 31% remained undeterred by
the fear of terrorism, stressing that
terrorism scares “won’t stop me from
traveling.”
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