A Sony OLED TV is expected to be previewed at the Consumer Electronics Show 2010 (CES) at Las Vegas in January 2009. OLED (Organic Light Emitting Diode) is the latest and most expensive display technology for consumer gadgets yet. The price? Nothing official, but it is expected that the Sony OLED TV will come with a launch price tag above $2000.

LG's foray into OLED television beats Sony's screen by four inches.