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NINTENDO WII VS XBOX 360

Nintendo’s Wii overtakes Xbox 360 in worldwide sales

26 August, 2007

Japanese company Nintendo’s Wii has overtaken Microsoft’s Xbox 360 to become the biggest selling “next-generation’ games console.

Despite having launched a year earlier than Wii, the Xbox 360 has been under threat for some time. The latest figures come from VG Chartz, which aggregates sales figures collected from around the world.

In the second week of August 2007, the Wii was on the brink of taking a lead.

The figures available now show that sales of the Nintendo gaming consoles are 60,000 units ahead of Microsoft’s. Wii is far more popular at the moment than both the Xbox 360 and Sony’s PlayStation 3.

Sony had reduced the price on its PlayStation 3 in July 2007 – from $599 to $499 for its 60-gigabyte model.

Microsoft had recently slashed the price of the Xbox 360 in North America, Japan, Europe, and Australia. The 120GB Xbox 360 Elite is being released in Europe and Australia soon.

The Wii is officially more than just a gaming sensation. Reports from markets say that Nintendo’s latest console has captured the hearts, minds, and dollars of not only gaming fans but also the elderly, vacationers, the health-conscious, and of other casual markets.

By the week ending August 23, 2007, VGchartz gathered that Nintendo had sold 10.57 million Wii consoles over lifetime, while Microsoft sold 10.51 million Xbox 360 consoles. To outsmart the Xbox 360 in less than a year since release, the Wii had outsold Microsoft’s game system by a margin of 2.3-to-1 worldwide.

A key factor in Wii’s quick pace in catching the Xbox 360 is the acceptance of Nintendo’s gaming console in Japan. The Wii sold 3.46 million units in Japan, while the Xbox 360 sold only 0.43 million in the same region.

While typical sales numbers from the game companies relate to shipments to retailers rather than sold-to-consumers, VGchartz claims that it tracks its data based on actual consumer sell-through figures.

The popularity of the Wii, along with the DS handheld, have helped Nintendo speed past its competitors.

The Wii was outselling Sony’s PlayStation 3 by a margin of 6-to-1 in June 2007, helping Nintendo overtake Sony in market value. In fact, Nintendo’s recent success has put it ahead of both NTT and Honda, making it the fifth largest company in Japan.

 

 

 
         
 

 

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