LG Optimus Pad on track for end-of-year launch

Wednesday, September 1, 2010, 20:57 by Tech Correspondent

South Korean electronics giant LG confirmed at the Dealer Days 2010 show in Brussels that it is working on its new Android tablet, the Optimus Pad.

LG’s Optimus Pad is supposedly being designed as direct competition to the Apple iPad. That is probably marketing-speak, we think. The touchscreen Android tablet could be a great product when launched, but it will be first compared against the Samsung Galaxy Tab Android tablet. Related: Galaxy Tab CDMA version spotted

The company has not revealed any technical specifications of the LG Optimus Pad at this point, but promises that the slate will trump competitors in its portability, thanks to its super-light and extra-thin design. As long as LG does not compromise on battery life (which is the iPad’s strength), a thinner, lighter tablet is likely to be appreciated by consumers.

Along with a lightweight chassis, the LG Optimus Pad promises to deliver “superior performance”. LG also claims that the pad will be packed with “many firsts”. What these could be is yet to be seen.

Though the company has currently opted for Google’s Android OS for the LG Optimus Pad, there might be a slim chance that the device is available with a Windows Phone 7 at a later date. However, at this stage, it is unclear how likely that is.

Powerpoint slides shown at Dealer Days 2010 indicated that the LG Optimus Pad’s form factor resembles the tall ratio of the soon-to-be-released Samsung Galaxy Tab. Multimediawereld‘s photos reveal that the pad’s chrome bezel and rounded shell seem inspired by older models of the iPhone. We are not reproducing the photo here – it looks like it is a photo off some printed material, and there is nothing much you can make out from it.

According to Marketing VP Chang Ma, the LG Optimus Pad will enable more options for content creation rather than pure multimedia consumption. No details have been given of what applications will be programmed into the pad to support that claim. Rumors suggest that the tablet is likely to offer 3G support.

The LG Optimus Pad is slated for a worldwide launch by the end of the year. The company plans to focus on offering consumers subsidized carrier-locked plans rather going the Apple way and offering unlocked or Wi-Fi only options.

In other news, LG is reportedly working on a phone called E720 Optimus Chic, an entry-level Android 2.2 smartphone.

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