LG Mobile is heating up the smartphone war in India by quickly launching its high-end Android-based phones in the country.
Close on the heels of the launch of the world’s first dual core phone – LG Optimus 2X – in India, the company is bringing the Optimus Black smartphone to Indian market shelves at a price of Rs. 25,000.
The Optimus series is LG’s flagship. The first Optimus phone, LG Optimus One, has been very popular in India for being a feature-rich Android phone that is not too expensive.
At 9.2mm width, LG Optimus Black is one of the world’s thinnest smartphones, another one being the newly-released Sony Ericsson Xperia Arc which is 8.7mm thick.
The new LG phone features a dramatically bright 4-inch NOVA display touchscreen. It boasts 700 nits of brightness and is designed to be the brightest, clearest and most legible among all mobile screens present today. The NOVA display enables LG Optimus Black to achieve remarkable visibility, whether indoors or outdoors under strong sunlight.
Another remarkable feature of the NOVA display is that it consumes almost half the power of what AMOLED displays (found in high-end Samsung phones) use, which means greater battery life for your other phone applications. Related: Samsung Galaxy S II phone
The LG Optimus Black runs on the Android 2.2 aka Froyo platform (upgradable to Android 2.3) and is powered by a 1GHz processor. The phone comes with 512MB RAM and 2GB internal storage, which can be extended up to 32GB via a microSD card. Must read: Cheap and best Android phones in India
The Optimus Black sports a 5-megapixel read camera with autofocus, LED flash and geo-tagging features. It also has a 2-megapixel front-facing wide angle camera for superior quality video chats. Also see: Top-of-the-line camera phones
If you have a 3G connection on your phone, you may want to try video calling from 3G-compatible LG Optimus Black. Other connectivity options in the new LG Android phone includes Wi-Fi 802.11 b/g/n, Bluetooth and DLNA.
Other features include accelerometer and proximity sensors. The Optimus Black is pre-installed with Google Apps suite and features AGPS support and a digital compass.
At the launch of LG Optimus Black smartphone in India, Vishal Chopra, Business Head, Mobile Communication, LG Electronics India, said, “Smartphones have marked the beginning of a new era and undoubtedly 2011 will be the year of smartphones in India. India market is already witnessing a huge demand for these futuristic devices and this demand will tremendously grow in coming years.
“At LG, we are highly focused on innovation based on thorough consumer research, that helps us prioritize consumer choice as a key strategy for expanding our footprint in the mobile industry. Our endeavours in the smartphone category is to bring the latest in technology offerings simultaneously with global introduction in order to give our consumers the best.”