Google tuning into Web TV, bringing Android for the ride

Extending its dominance in the global technology horizon, search giant Google is ready with a new platform that would bring the Web to television sets. To this effect, Google and Intel have joined hands to partner Sony. The result of the alliance would be the coming of age of Web TV.

Google is expected to deploy its Android OS to bring social networks and other smartphone apps to to television sets .

Google’s innovation, and introduction of Google Android OS to the TV platform, would undoutabably make our dumb televisions smarter.

Developers are expected to be provided with toolkits, and as a result could trigger products based on the software by the summer.

The Google-Intel combine would take forward their expertise in the arena computing to television. Meanwhile, Sony would see the partnership as providing an advantage over competing majors. All three companies would jointly create a platform that would make technology easy for TV users to navigate Web applications. This could mean that customers could stand the chance of logging in to Twitter or even Picasa via the television set. Logitech has also been roped in for the venture for peripheral devices such as a remote controller with a tiny keyboard.

After having dominated the web, it seems like Google sees this as a step towards having a foothold in the living room too. It is going to be all about Android and the Intel Atom show on TV in a short while from now. Taking things forward, Google has already made a prototype set-top box to this effect. It is also being rumored that Google TV might use a version of Google’s Chrome Web browser that does not work on Android phones now.

The effort is also being seen as Google’s effort to make an entry into the world of television advertising. The Google TV Ads had been floated much earlier in a bid to sell advertising on satellite and small cable television systems. Though the step wasn’t very concrete, it failed to garner attention as had been expected.

Meanwhile, even as we mull over the possibilities of Google’s Web TV platform with Intel and Sony, the grapevine tells us that Dish is working with Google on Android-based video hubs supposed to support Internet video and satellite. Stay tuned to know more.