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Fully Integrated Portable Navigation Device with Real-Time Traffic from Cobra
BY TOMS M
27 August, 2005: Cobra Electronics , a leading manufacturer of navigation and communication products, has announced the NAV ONE
4500, the first fully integrated portable navigation device which features real-time traffic. The device is now available for pre-order at amazon.com and is expected at leading retailers nationally in September.
"The NAV ONE 4500 builds on Cobra's legacy of knowing drivers' dashboards," said Tony Mirabelli, senior vice president of marketing and sales for Cobra Electronics. "We've combined our four decades of experience with innovative technology to design a product that is a step forward in the mobile navigation category. The NAV ONE 4500 is the only truly plug-and-go, totally integrated, portable navigation product with traffic that is off-the-shelf, out-of-the-box and into-your-car."
Cobra Electronics has joined hands with Clear Channel Radio and Tele Atlas to deliver today's most sophisticated portable navigation device. By looking at the NAV ONE 4500's matchbook-sized traffic receiver, the user can gather information about traffic incidents, congested roads and construction zones in 48 major metropolitan areas across the country, which covers approximately 70 percent of the U.S.
An FM radio feed via Tele Atlas and Clear Channel Radio's Total Traffic Network(R) continuously provides updated traffic data to the system's receiver. The driver is then given rerouting options so that he can choose the best one.
The NAV ONE 4500 includes a traffic antenna that can be attached to the NAV ONE 4500 mount and moves with the unit from car to car.
"In developing the NAV ONE 4500, Cobra conducted extensive consumer research to identify the features that are most important to drivers in a portable navigation device," said Mirabelli. "There was overwhelming support for a traffic solution in a device that is mobile and reliable. As a result, we're offering a product with features you won't find in any other portable navigation device."
The NAV ONE 4500 features a five-inch touch screen, with automatic brightness control for day or night viewing. Using the high quality and accuracy of Tele Atlas maps, combined with real-time traffic information from Clear Channel Radio, the drivers can monitor ever-changing situations and choose the fastest route to their destination.
The NAV ONE 4500 features personalized route options and gives the driver the option to avoid or prefer certain road segments and select route criteria. Using the Compare Route feature, the user can compare different routes and select the optimal route.
The NAV ONE 4500 users will get turn-by-turn directions and clear voice command to a programmed address or one of the 7.6 million interest points. 1000 addresses can be stored in the system's address book. Once an entry has been mad into the book, the driver can selcet the most desirable route using the compare routes feature.
Cobra's proprietary iASAP(TM) technology in the unit provides for faster satellite acquisition and uninterrupted navigation, even in obstructed areas such as dense foliage and urban canyons.
BY TOMS M
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