|
|
THE ART AND DISCIPLINE OF STRATEGIC LEADERSHIP
By: Mike Freedman
Published By: Tata McGraw-Hill
Paperback, 218 Pages
“Every corporate leader faces new challenges. This book presents a thought-provoking, integrated, and proven approach to strategy that meets these imperatives head on, and challenges chief executives, their top teams, and future leaders to benchmark their strategic effectiveness.”
Strategic leadership is one of the most used abused phrases in today’s corporate lexicon. The Art and Discipline of Strategic Leadership removes the theory and guesswork to reveal strategic leadership for what it really is: guiding an organization to establish a framework within which it will make choices to determine its future nature and direction.
In this thoughtful and pragmatic book, strategic advisers Mike Freedman and Benjamin Tregoe draw on their extensive global experience with leading consulting firm Kepner-Tregoe. Along with examples of successfully implemented approaches from Hallmark International, British Airways, Lockheed Martin, the Bank of Ireland, and Many others, they outline a five-phase plan executives can use to:
Ø Gather and analyze intelligence, craft a strategic vision, develop implementation plans, take action, and monitor results
Ø Secure consistency in strategic decision –making throughout the organization
Ø Dodge the currently popular – but potentally fatal trend toward strategic short-termism
As you read these words, your competitors are formulating their own strategies and adopting and adapting your most innovative ideas for their own purposes – to trump your products, steal your customers, and capture your place in the value chain. Your defense? Accept the inevitable obsolescence of your current thinking, formulate and implement a self-renewing strategy, and regain the upper hand in the battle for competitive survival.
Today’s uncompromising environment leaves you little choice. Every day, with every decision you make, you make, you must improve your firm’s strategic performance. Let The Art and Discipline of Strategic Leadership introduce you to a disciplined approach to creating and implementing results-based strategy by providing tools and techniques for you and your team to discard outmoded standards, think the unthinkable, and implement a fluid and flexible strategy to drive extraordinary business results.
|
