Tata Nano 51,000 booking forms sold in three days

There is a huge rush for the Tata Nano in cities and towns alike.Reports say that Tata Nano forms are selling like hot cakes.

Although, there are no clear figures about the numbers of forms sold, reports say that 51000 booking forms for the Tata Nano were sold between April 4-April 7, 2009, from 218 dealerships, in more than 60 cities.

Reports say that a lot of dealerships have run out of forms by the end of the three days.

A Business Standard report says that 2000 forms were sold on day one from Dehradun alone.

The Tata dealerships and outlets selling the booking forms have been thronged by customers, but not everyone is buying forms. There are a lot of customers who are coming in to browse the details and the financial schemes available.

In spite of the booking amount being as high as Rs 95,000 to Rs 1,40,000, booking forms have been selling at good clip.

Reports say that the top-end variant of the Tata Nano, the Tata Nano LX, is attracting the most number of bookings. The popular colors are Silver and Yellow.

The company had launched Nano on March 23, 2009. The booking window for the Tata Nano, opened from April 9, 2009.  The company will take bookings for the Tata Nano, till April 25, 2009.

Considering the high demand for the Tata Nano, the company has said only 100,000 Tata Nanos will be delivered in the first phase.

In a 60-day period after the booking are closed, Tata Motors will announce the owners, who will be chosen through a lottery system. Deliveries will start in July 2009.

The Tata Nano prices will vary for different cities in the country. Here are the ex-showroom prices for Delhi, Mumbai, Chennai, and Bangalore.

Delhi

The Tata Nano BSIII will cost Rs 123,361 and will be available in  Racing Red, Ivory White, and Summer Blue.

The Tata Nano Nano CX BSIII will cost Rs 148,361 in Racing Red, Ivory White, and Summer Blue, and Rs 151,361 in Champagne Gold, Lunar Silver,  and Sunshine Yellow.

The Tata Nano LX BSIII will cost Rs 172,360, and will be available only in Sunshine Yellow.
Mumbai

The Tata Nano BSIII will cost Rs 134,249 and will be available in Racing Red, Ivory White, and Summer Blue.

The Tata Nano CX BSIII will cost Rs 160,322 in Racing Red, Ivory White, and Summer Blue, and Rs 163,457 in Champagne Gold, Lunar Silver,  and Sunshine Yellow.

The Tata Nano LX BSIII will cost Rs 185,375, and will be available only in Sunshine Yellow.

Chennai

The Tata Nano BSIII will cost Rs 132,056 and will be available in Racing Red, Ivory White, and Summer Blue.

The Tata Nano CX BSIII will cost Rs 157,055 in Racing Red, Ivory White, and Summer Blue, and Rs 160,055 in Champagne Gold, Lunar Silver,  and Sunshine Yellow.

The Tata Nano LX BSIII will cost Rs 180,248, and will be available only in Sunshine Yellow.

Bangalore

The Tata Nano BSIII will cost Rs 131,028 and will be available in Racing Red, Ivory White, and Summer Blue.

The Tata Nano CX BSIII will cost Rs 156,027 in Racing Red, Ivory White, and Summer Blue, and Rs 159,027 in Champagne Gold, Lunar Silver,  and Sunshine Yellow.

The Tata Nano LX BSIII will cost Rs 179,278, and will be available only in Sunshine Yellow.

Kolkata

The Tata Nano BSIII will cost Rs. 130,784 and will be available in Racing Red, Ivory White, and Summer Blue.

The Tata Nano CX BSIII will cost Rs 155,782 in Racing Red, Ivory White, and Summer Blue, and Rs 158,783 in Champagne Gold, Lunar Silver,  and Sunshine Yellow.

The Tata Nano LX BSIII will cost Rs 1180,447, and will be available only in Sunshine Yellow.

Only 50,000 Tata Nanos will be manufactured in the first year, at the company’s Uttarakhand plant. Tata Motors’ Sanand plant, in Gujarat, is expected to be ready
by 2010, after which production will be ramped up.

The company is planning to export the car, as the Tata Nano Europe, and later to the US. There is tremendous curiosity about the Tata Nano in the overseas markets.